Following months of speculation and an incessant deluge of leaks, Samsung unveiled its brand new Galaxy S8 flagship at a special event in New York City last week. Ahora, la compañía quiere compartir cómo su equipo creativo creó el hermoso diseño del teléfono.

In a new press release, Samsung takes us behind the creative process for the Galaxy S8, offering an insider view on the marvelous form factor of the phone as well as its slick, almost bezelless ‘Infinity Display.’

As Samsung puts it, its creative team sought to design the ultimate “manifestation of holistic oneness” with its new flagship, crafting a body that “merges the user and device as one.”

In a similar vein, the decision to ditch the iconic home button served to “expand user space and shatter the boundary between the device and the real world.”

The South Korean heavyweight also took a moment to discuss the revamped user interface, stressing the emphasis on seamless design and effortless functionality:

The icons are designed using a concept called ‘Light & Line’, which cuts a part of the visual line so that real life shadows and light are mimicked.

Proporciona una accesibilidad más intuitiva y sencilla que las pantallas de inicio anteriores al unificar todos los métodos de edición de pantalla y ofrecer modos de selección múltiple.

Samsung también se expresó sobre los motivos para agregar un botón físico especial para su nuevo asistente virtual activado por voz, Bixby.

Speaking about the new feature, the company said the virtual helper will make it easier for users to receive optimized information and tailored content, reminding that Bixby is constantly evolving as “users interact with it.”

While Samsung stole the spotlight from fellow competitors with the launch of its gloriously designed flagship, we’re yet to see whether the device can live up to the initial hype. Its previous Note 7 flagship also got off to a flying start, but we all know how that ended. Let’s hope the future is kinder to the S8.

Head to this page to read the full story behind the design of the S8.

This article was written by Mix from The Next Web and was legally licensed through the NewsCred publisher network. Envía todas las consultas sobre autorización a legal@newscred.com.